It all started with an Instagram Post.
As an avid watcher of Youtube tutorial videos, I knew there were a lot more beauty influencers of colour than were being shared on the social media pages of popular makeup brands.
Frustrated with the lack of representation in beauty advertising and product development, I started @makeupformelaningirls.
Within a few months, the brand grew from 2000 to 98,000 (and counting!) beauty lovers. The response since the brand launched has been amazing. The brand was featured in a New York Times story and beauty lovers of colour equally dissatisfied with the lack of representation of deeper skin-tones in the industry used the platform to support each other.
You can check out the Instagram page that started it all here: @MakeupforMelaninGIrls or browse the most popular posts on the blog.
Thank you for your support of this small business owned by a black girl that wants to live in a world were all skin tones can be represented & celebrated.