Best Makeup Brands for Black Women

In 1994, supermodel Iman was inspired to launch her own cosmetics line targeted to  “women with skin of colour” to address the lack of inclusion she experienced in the beauty industry. Twenty years later, many black women unfortunately still struggle to find makeup products in shades that fit our skin tone.

I have curated this list which I will update regularly, to highlight makeup companies that develop products in shades suitable for black women. Some of the brands listed are black owned while others are companies that show product swatches on dark skin or use black models and bloggers in their advertising regularly.

If you are looking for black owned brands only, check out the  100 Black Owned Beauty Brands  list!

For cruelty-free and/or vegan brands for black women check our Cruelty Free Makeup Brands for Black women list.


 AJ Crimson Beauty  Melanin Queen

Anastasia Beverly Hills MoneyBags Logo


Becca Cosmetics MoneyBags Logo

BenNye Online Only image

BH Cosmetics  Online Only image

B.L.A.C Minerals Cosmetics Melanin Queen

Black Opal Beauty makeup for black women

Black Radiance Melanin Queenmakeup for black women

Black Up Cosmetics MoneyBags Logo

Bobbi Brown MoneyBags Logo


ColourPop makeup for black women

ColouredRaine Online Only imageMelanin Queen


CoverGirl Queen Collection makeup for black women


E.l.f Cosmetics  makeup for black women

  • Melanin Must Have: Blush & Contour Duo


 Fashion Fair Melanin Queen


GoldLabel Cosmetics Online Only imageMelanin Queen


Hue Noir Online Only imageMelanin Queen


Iman Cosmetics Melanin Queen


Jordana makeup for black women

Juvias Place Online Only image



Kevyn Aucoin MoneyBags Logo

Ka'Oir Online Only imageMelanin Queen



L.A. Girl cosmetics  makeup for black women

Lancôme MoneyBags Logo

Laura Geller Beauty

Laura Mercier  MoneyBags Logo

L'Oreal Infallible Pro Line makeup for black women


M.A.C Cosmetics MoneyBags Logo

Magnolia Makeup Melanin QueenOnline Only image

Makeup Forever MoneyBags Logo

Maybelline makeup for black women

MDMflow Melanin Queen


Milani Cosmetics makeup for black women

Morphe Brushes


NARS Cosmetics MoneyBags Logo

NYX Cosmetics


Plain Jane Beauty


Sacha cosmetics MoneyBags Logo

Shea Moisture Makeup Melanin Queen

Sleek Makeup  makeup for black women

Smashbox Cosmetics MoneyBags Logo


Tarte Cosmetics


Urban Decay MoneyBags Logo


Stay fabulous!

Makeup for Black WomenHave some other brands and key products flattering on women of colour not listed here?  Comment below!

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